SpecProject provided PR-support of “Sport Win” road-show in support of Russia’s Olympic Team in Olympic Games 2008 in Beijing. The road-show took place on July 30 in Pushkin’s square of Krasnodar city. Agency’s services:

1. Mass media relations
- preparation and distribution of information materials to mass media of the Krasnodar Region
- mass media invitation to the opening ceremony
- mass media registration at the event venue
- mass media monitoring
- press-clipping report
- work with information partners

2. Interaction with governmental authorities of the Krasnodar Municipality
- preparation and distribution of information materials
- business correspondence and negotiations on behalf of the customer
- receipt of authorization documents for road show conducting in Krasnodar
- coordination of road-show venue

3. Invitation of honored guests to the opening ceremony (Olympic champions, celebrities, government officials of the region and city)

4. Organization of presenter’s work and performance of sport teams