Concerns of the agency:
- Interaction with trade associations and organization of collective events.
- Filling the contacts database (travel agencies, fitness clubs, large companies of the Krasnodar and Rostov regions).
- Government relations.
- Promotional activities at the trade fairs.
- Attracting partner companies.
- Development of the program of the first yoga and Qigong festival Whisper of the Skies to take place at MSK Lago-Naki.
Results:
increased MSK Lago-Naki brand awareness among the target audiences: fitness clubs coaches, tour operators, corporate customers and potential clients in the Krasnodar and Rostov regions.
Increased off-season sales.